Article marketing is all in the technique. There are a number of things that you can do to reduce the amount of success that you experience with your article marketing. So this post is about some of the results I experienced with one site and why I experienced them.

I started using article marketing to get more traffic to a site that had been sitting there for a while and I hadn't done anything with. So to build up traffic, I wrote and marketed 10 articles. I did the keyword research of keyword phrases that weren't too competitive, and I wrote articles based on those phrases. The results were quite interesting. I easily tripled the traffic to the website (granted, it wasn't huge to begin with), and now more traffic comes from articles than the search engines at this point.

The interesting thing is that when you use the right tools, you don't have to worry about the "duplicate content" issue. I have regular traffic coming from different article directories that have the same article.
ezinearticles.com and articlesbase.com regularly send me traffic with the same article.

How does this happen?

Using the right tools...

I used an article submission service that allowed me to create different versions of the article (not some computer generated stuff that sounds like the author was on crack when they wrote it. These versions are valid because you create them yourself. The power is in the submission. The software randomly creates a new version of the article as it is being submitted. This stuff is good because only 1 of my articles has been rejected using this method and that was because of a keyword phrase density issue that EzineArticles lowered recently. Other than that, it would have been accepted.

After a month, the traffic is still steady, although not quite as high as when the article is first released.

Anyway, just keeping you informed of my experiences.

Here is a list of the resources I used.

• Keyword Research
• Article Submission Service

Article marketing on the Internet is a powerful way to make income online. Articles are a great means to drive targeted traffic to your website and is a great way to brand yourself as knowledgeable in your field. However there is a right way and a wrong way to implement your article Internet marketing strategy. These are the top 3 things you need to consider when you do your marketing on the Internet by writing articles.

The first thing you need to know is your niche. You can write the most powerful articles in the world that have god-like conversion rates, but if no one is interested in your niche, then it doesn’t matter because no one will be looking for your articles to begin with let alone clicking through to your website. So if you are marketing to the crystal spittoon or the underwater smoking crowd, understand that you may not receive a whole lot of results for your efforts and to spend your time writing better articles for these groups will be a waste of your time and efforts.

You want to make sure there is a demand for information in your niche. Satisfying this demand makes your articles powerful is when there is a demand for information in your niche. Your articles meet that need for information, and that is where spending the time making your articles more powerful and enticing benefits you in the long run because people will begin to seek out your articles and follow up with receiving more information.

The second thing you need to know is where to place your articles on the Internet. If you place them where no one is going to see them, then it doesn’t matter how well you write them, if no one is going to see them. A great place to start is to submit your articles to article directories. Article directories give great exposure to your articles because people are looking for articles to publish on their websites, in their newsletters, and elsewhere. It’s best to place your articles in article directories that are well know and get a lot of traffic. You can look at Alexa to get a good idea of how much traffic an article directory receives. The lower the Alexa number, the more traffic the article directory receives. You will also want to see how many pages of the directory are indexed in the search engines. The more pages that are indexed in the search engines, the better the chance your article will be found by those looking for the information you are offering in your article.

The last thing you will need to know is how much education your audience requires before they make a decision to buy. If your audience required a lot of education before they make a buying decision, then you will want to use a different strategy as opposed to an audience that doesn’t require a lot of education before they make a buying decision. If your audience requires a lot of education, then instead of targeting your article marketing to an end product, you may want to target your article marketing to additional information products that will help them get the education they require before they can make their decision. This is a call that is up to you to determine and a good place to start is to see what kinds of questions people are asking that will give them the information they need.

In today’s world of Internet marketing, it is necessary to have multiple means of getting traffic to your website. Not just any traffic, but targeted traffic, which will more likely result in the desired action you wish your readers to make. Article Internet marketing is a great way to get this targeted traffic to your website. There are many ways to market your articles however the most effective way is to maximize the use of your time when marketing these articles. If you market your articles efficiently, you can write more and get even more traffic to your website. Article submission services are one of the most efficient ways to get traffic to your website from your articles.
Article submission services are services that automatically submit your articles to article directories and publishers for you. Some of them may have their own submission requirements to be able to submit to the maximum number of directories, so it is important to follow their submission guidelines. If you don’t follow the guidelines, you are only hurting yourself.

1) Instead of spending time submitting articles to directories, you are writing articles.
Let’s say there are over 500 article directories and publishers out there that you could be submitting your articles to. If you are submitting your articles to all these directories by hand and it takes you about 10 minutes to submit an article to a directory, then that is 5000 minutes, or about 3 ½ days. You can write a lot of articles in 3 /12 days! The amount of time you may spend submitting an article to an article submission service may be 30 minutes at most. 1 submission vs. over 500; how much is your time worth?

2) Additional exposure for your article.
Many times, article submission services have their own directories and lists that only members of their submission service have their articles on. These services also spend time getting traffic to their websites as well as provide ways that you can use to market your articles easily, such as RSS feeds, article directories and other tools. You get the benefit of the traffic that is on their article directory already because that traffic can stumble across your article.

3) Data you can use to more powerfully market your products/services through your articles.
Most of the good article submission services will keep statistics about who looks at your article, who downloads your article and who uses your article feed. This is valuable information that gives you insight into what kinds of articles your target market finds interesting and what kinds of titles draw them in. You can look over time which kinds of articles are out-performing the other articles and from there you can tailor the kind of articles you would write to produce even better results in terms of getting more traffic to your website. This is free marketing information that is very powerful feedback in being able to enhance your marketing message through your articles.

These are the top 3 methods of why article submission services will help you to drive more traffic to your website. However, there are other benefits as well of article submission services that will really enhance your results of driving hungry visitors to your website. When authors take all of these into account, then they will put themselves out in front of their competition on the Internet. A well developed strategy is the key to success.

Tags: article marketing - article submission services

It is important when you are writing articles to get a response from them, because after all… Isn’t the whole point of going through all of that effort to get someone to take an action after reading your article? There are things that you can do that will increase the response rate to your article so you can get targeted traffic to your web site. One of the ways to get very targeted and responsive traffic to your website is by building credibility into the articles you write.

The reason why you want to establish credibility with your readers is because they will be more likely to listen to you and follow your advice. It is something that definitely adds to the effectiveness of your article marketing as
you are creating your powerful marketing machine. Fortunately, it is not as difficult as you might think to establish credibility with your readers.

The first thing that increases your credibility is writing a quality article that either solves a problem, or shares a new way of looking at an issue. When you are writing an article to solve a problem, the more difficult is the problem you are solving, the more you boost your credibility. For articles of typical length of 500 words or so, you may need to break your article up into a series of smaller articles because sometimes solving a difficult question can be quite long and your article can easily end up being 1500 to 2500 words long.

Sharing a new way of looking at an old problem or concept is a powerful way of establishing credibility, as long as your article is not based on untrue or inaccurate information. Establishing credibility in this way really helps you to stand out from the crowd because now it looks like you have more knowledge or experience in the subject you are writing about. This method can also generate a lot of traffic in comments and emails especially if your way of looking at things is controversial. In order to build up credibility, you would need to know how to handle the controversial angle. If you do, this method could pay off quite well in terms of getting traffic to your web site.

When your article provides a solution or solves a problem, you can indirectly explain why your product or service is the solution to their problem. The reason why you want to do this indirectly is because if your article looks like a sales letter or a promotion letter, you will instantly erase any credibility that you may have built up, not to mention an increased rejection rate by publishers if your article looks like a sales letter. You would use your resource box to tell the reader that your product or service will keep the reader from having the problem and to go to your website to find out the complete solution.

Another way to boost your credibility is to give examples of how using your solution has made a difference. What benefits were received by using your solution? More income? Less pain? Easier outcomes? The more specific and detailed you get with the examples, the more it raises your credibility. Make sure your examples aren’t full of hype or they aren’t a sales pitch because that will lower your credibility with the reader.

Having a high credibility in your reader’s eye definitely increases their willingness to form some kind of relationship with you, whether it be a client/customer, or a member of your mailing list. It doesn’t take much to raise your credibility in your articles, however it also doesn’t take much to lower it either. If you follow this simple strategy, you can be sure you will improve your credibility through your articles over time.

Article marketing is the way to go for free traffic today, but it can be time consuming if you don’t use the tools and technology that is available for you that can save you time. The question to ask yourself when it comes to using these services, is “How much is my time worth?” If your time isn’t worth very much, then you can spend the several days it would take you to submit your article by hand to most of the article directories out there. If your time is worth a lot, then you will not get a very good return on your investment if you sake the time to submit your articles by hand to all of the article directories. So if your time is worth a lot, then you will want to use article submission services that submit your articles for you. There are many submission services out there, so what service should you be using and what features should you demand from your article submission service?

1) Does it Distribute Multiple Versions Of The Same Article?
The search engines are always changing their algorithms, and although there isn’t a penalty for duplicate content, you won’t receive much credit for it either. You can have the same article on different websites, and if enough of the rest of the page is very different, you can get away with placing the same article on different websites, and get credit for it. However, you will want to understand that wherever your article ends up, you have to depend upon the webmaster to make their website different enough to use your article.

The answer to this dilemma is to send out a different version of your article to the different article directories. Writing a different version of the article for each directory takes even more time that submitting to all of the directories by hand. What is the solution? Choose an article submission service that creates a different version for you as it submits it to the different directories. The key in choosing the service is to make sure you are creating quality variations of your article. It defeats the purpose of creating variations if your variations are unreadable and don’t make sense. You would be better off submitting the same version of your article to the different article directories. You want a service that will create a quality variation that still adds value and someone else would want to have on their website.

2) Does it allow you to use HTML in your resource boxes?
The article submission service you use should allow you to the option of using an HTML resource box. The value of having this feature is that you get to increase your link juice for your desired keywords. Instead of linking to your website using your URL, such as http://mywebsite.com. You get to use a keyword to link to your website (such as -my favorite keyword- ). This adds link popularity for your keyword and will increase your chances of being found in the search engines. This is actually huge because if you combine this feature with multiple versions of your articles, you can use one article to build your link popularity with multiple keywords.

3) Does you article submission service give you tools to promote your articles more efficiently?
Does your article submission service give you access to your own personal RSS feed? This is a great way of keeping your readers informed of the articles you are publishing. You can also market your RSS feed to the different feed directories that are out there to give even more exposure to your articles. This should be a standard feature to your article submission service. If it isn’t, look for another one.

Marketing your articles can be a tedious process if you don’t have the right tools or technology. To make the most of your marketing efforts, you want to use an article submission service that gives you the best chance of having your articles be found by the search engines. Using the tips along with other characteristics given in this article will make sure the chances of your articles reaching their target market are increased.

Submit your articles with ease.

There are currently many ways to get more traffic to your website and article writing is a powerful way to drive targeted traffic to your website. There are several ways in which article writing can drive highly focused traffic to your website that are well known, but there are also article marketing strategies that are just as powerful but less known. These overlooked strategies require quality articles to be written because they usually involve 3rd parties.

Most people write articles and submit them to article directories or other content-based websites. The authors of these articles then get traffic from these websites to their own website when people click on the links in their article resource box. This is the most common way people use article writing in their marketing efforts. However what about the other ways to use your article writing skills to get traffic to your website that doesn't involve article directories?

One way of getting traffic to your website is to write articles for other people's websites. Not blogs or websites where there are already a number of other writers, but a website where you are the only other person to provide content. This technique may not be as difficult as you might think because most website owners are struggling to keep their site current and if you provide the solution to their problem of having fresh quality content, many website owners will jump at the offer. This strategy sets you apart because you can now get links back to your website without competing with other web site owners. You also stand out more in the eyes of the visitors to the website you are writing for so when they come to your website, they are more interested in what you may have to offer. This technique does require articles that are written by you and are of good quality because no one wants to put crappy spam on their website.

Another uncommon article marketing strategy is to make a collection of your articles and place them in an eBook. You can then offer your eBook for free from your website, make it a part of a package, or a bonus for another person's product or service. Having your articles in an eBook is a really great way to present your knowledge and showcase your talent. This strategy also requires articles that are well written and useful because no one will take your eBook seriously or share it with others if your articles are spam.

You can also use your articles as part of an auto-responder series to continue to drive traffic back to your website. If you write a series of articles on the same topic or in the same niche, you can put one article per message in the auto-responder series. Your message would include a compelling call to action after the article to send the reader back to your website. This method is a very powerful method to build up trust with your readers, who will be more willing to buy from you after they feel like they can relate to you.

There are many other ways to use article writing as a means of sending targeted traffic back to your website. The methods listed here are just some of the ones that can be implemented with minimal effort and time. Using these additional techniques will build your brand as expert in your field more quickly and will get more long-term traffic to your website.

Article Internet marketing is an effective and profitable way to promote your product or service when it is done properly. There are many different driving purposes to writing articles, and they produce different results, so it is important to understand what the purpose and end result is for you and develop your article writing strategy accordingly. To write articles whose purpose is to promote your product or service, you need to make sure you have some specific things in your marketing strategy.

1) Write articles on topics that are of interest to your target market so you can position yourself as an expert

The whole purpose of writing articles is to get people to read them so they will be interested in your product or service. If you write on subjects your target market has no interest in, your articles won’t be read. If they don’t read them, they can’t see you as someone that is competent in the niche you are writing about. If they don’t see you as an expert in your niche, they won’t be as likely to do business with you. So your articles need to be read by the visitors who come across your articles, wherever they are.

The best way to write articles that will position you as an expert is to answer questions that are common to people who are in that niche, or solve a common problem. If you want to make the most bang for the buck, write an article that answers a common question to get more eyes on your article and also write an article that answers an advanced question in that niche to get some expertise points under your belt. You can even refer people that are reading the article that answers the common question to read the article that answers the advanced question to maximize your results on this strategy.

2) Write a compelling resource box

Article marketing only makes sense because you are getting readers who are reading your article to go to your website when they are done. If people are not going to your web site after they read your article, then it doesn’t really matter how many people are reading your article, you are not going to be able to monetize your article writing efforts. So the importance of writing a powerful resource box is becomes very apparent. Your resource box is your ticket to getting the people to your website. It should be a powerful call to action that tells people more solutions to their problems, or more answers to their questions can be found on your website. The website you are sending them to should be a supplementary source that supports your article, so if it makes sense to send them to a specific page on your web site, than the home page, then send them to an inner page. Don’t make the mistake of adding totally unrelated sites to your resource box just because you may be able to get some link juice because that will certainly detract from the quality of the article as well as not give you as much link juice as you may thing you are getting.

3) Write enough articles to provide the traffic and exposure

You should plan to write at least 50 articles in your target niche. Any less than that and you are short-changing yourself. Article marketing is a process that builds upon itself and you really need to create a watershed articles before you begin to see steady traffic to your website from your article writing efforts. Many people make the mistake of only writing and submitting a few articles, but then end up realizing that they aren’t getting great results. By writing a minimum of 50 articles, you build up your status as an author to the different article directories and your articles begin to build on each other as more and more people will see them and begin to use them on their web sites and in their newsletters. Also this number of articles will allow you to showcase your talents and knowledge on the subtle topics of your niche, as well as allow you to promote multiple products and services.
Article marketing is a powerful way to drive traffic to your website when it is done right. There are many eBooks out there and services that lead you step by step on how to fully maximize the profits you can make on your article marketing efforts. The next step should be to know how to fully monetize your articles so you can plan a powerful and long term strategy of benefiting from your article marketing efforts.