Does your Bakersfield, CA business need help with SEO? We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. We don't charge for a consultation. Give us call today!
We specialize in driving customers to your website. We accomplish this through Search Engine Optimization . The goal is to have your site rank on the first page of search engine results for search terms that relate to your business. We help your business or organization appear when people are searching for answers and information on topics that you can help then with. Appearing in the search results does not cost a dime. Getting there can takes a lot of time, effort and strategy.
SEO is a series of strategies and tactics to increase the visibility of your website in search engines from organic, or non-paid listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
Yes, of course you can. Like most skills, all of the strategies and methods discussed here can be implemented by anyone with the right knowledge and the proper tools used in the correct way. Having knowledge of the elements that go into a successful SEO campaign is one thing, knowing what needs to be done, how it should be done and when it should be done is another. By making the wrong move at the wrong time you can take a top site from page one the search engines and have it de-indexed. Experience is a must when making changes on a live site. Keeping up with the changes is a full time challenge in and of itself. The major search engines are continuously making changes to their guidelines and implementing updates.
Understanding - We take time to research and learn about the online objectives of your business. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Review - The next step is to audit your existing website (if you have one) and digital marketing strategies and the results of those efforts. This is important to not only understand what needs to be done to improve, but also to see what elements may be currently working and should be integrated into an ongoing strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. Different strategies and tactics will be considered and prioritized to create a comprehensive plan.
Plan Execution - Putting in place each element of our strategic SEO plan.
Measure - We look at the effect of each element and analyze the effect in the overall strategy. We continuously evaluate and refine the strategy to meet your objectives.
Our goal is to maximize your audience by selecting only the most effective and relevant search queries. To accomplish this we use industry leading tools in our daily strategic keyword research. Competitor analysis is important. By conducting research we gain valuable insight into tactics, then we leverage them for your success. We structure you website and content around terms that we learn doing keyword research. This is the basis for all SEO projects.
'Technical SEO' refers to the essential work that must take place on your website and website pages to support the content that is being produced. Some of the elements we address are URL structure and page layout, site speed and page loading times, and secure hosting - (https://). Technical SEO requires a deep understanding of web development techniques which is why we have experts in-house working closely with our SEO project teams.
Major search engines give priority to well planned and structured content. The is accomplished by creating relevant, targeted, compelling, and unique content. We have experience with a wide variety of subjects and industries. Our in-house staff will not only produce but optimize the content prior to publishing.
Links pointing back to your site from other websites have always been an important signal for the search engines and will continue to be important. The nature of those links is also important, junk or spam links can get you penalized. Genuine links through structured outreach campaigns yield positive results.
Review of current site content with actionable suggestions is part of an overall SEO consulting service we offer to businesses.
SEO is an excellent long term investment for any digital marketing strategy. Sometimes while ramping up a good SEO campaign companies need immediate results. We offer pay-per-click services and we are a certified Google Partner.
We take SEO seriously. We are constantly keeping abreast of the latest trends and best practices. Don’t leave it to chance. Get EXPERT help and give us a call today!
