Need help with SEO services in Santa Barbara, CA? We are the experts! We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. Call us today for a free no obligation consultation.
Our goal is to connect your company with your target audience. Search Engine Optimization is the number one way of promoting your products and services online. The goal is to have your site rank on the first page of search engine results for search terms that relate to your business. We help your business or organization appear when people are searching for answers and information on topics that you can help then with. Appearing in the search results does not cost a dime. Getting there can takes a lot of time, effort and strategy.
SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. Every SEO project is different, but the core components of a strong and successful strategy are technical site optimizations, which is the creation of unique and compelling content together with on-page/off-page optimizations.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. Because we keep everything in house you can rest assured your company information is safe. In addition we are able to ensure you receive nothing but the best marketing campaigns from start to finish.
Anyone can learn the science of SEO. It is a mastery of various strategies and methods that must be implemented properly and requires a network of tools to be done correctly. Having knowledge of the elements that go into a successful SEO campaign is one thing, knowing what needs to be done, how it should be done and when it should be done is another. Experience is the driver that allows someone to make the correct call at the correct time. Making the wrong move at the wrong time can not only not do any good but actually cause harm to your overall goals. Keeping up with the changes is a full time challenge in and of itself. The major search engines are continuously making changes to their guidelines and implementing updates.
Education - It is critical that we take the time to learn what your business objectives are before we start to formulate and execute a plan. Once this is understood we dive deeper into the customer’s online journey to understand the paths taken from search to conversion.
Audit - In this step we do a complete review of your website, current digital marketing strategies and the results that were obtained. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. On-going tactical planning and prioritizing each strategy is part of our secret to success.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Appraise - It is important to have a look at the effects of the strategy that was implemented. We continuously evaluate and refine the strategy to meet your objectives.
We use industry leading tools to accomplish strategic keyword research. Our goal is to maximize your audience by only choosing the most relevant search terms. Competitor analysis is important. By conducting research we gain valuable insight into tactics, then we leverage them for your success. Your websites structure needs to be right from day one. In order to accomplish this we start our SEO projects with keyword research so we know which terms to scaffold your website around.
An important and often overlooked piece of the puzzle is what we call 'Technical SEO'. It is vital work that must be executed on your website to enhance the content that is produced. Some of the elements we address are URL structure and page layout, site speed and page loading times, and secure hosting - (https://). Technical SEO requires a deep understanding of web development techniques which is why we have experts in-house working closely with our SEO project teams.
In order to achieve increased visibility you must produce targeted and compelling content that is unique. Major search engines will rewards those efforts and connect you with your idea audience. Our in-house writing staff is experienced in producing content for a wide variety of subjects and industries before optimizing the content prior to publishing.
One of the signals search engines look at in regards to your website are the links that point back to it. The nature of those links is also important, junk or spam links can get you penalized. Positive results are obtained through genuine links that are part of structured outreach campaigns.
We offer SEO consulting services to businesses that require a comprehensive audit and review of a current site with actionable suggestions on areas that can be improved.
SEO is an excellent long term investment for any digital marketing strategy. Sometimes while ramping up a good SEO campaign companies need immediate results. We offer pay-per-click services and we are a certified Google Partner.
Expert help by serious SEO EXPERTS is only a phone call way. Don’t wait, get in touch with us now to start getting more traffic to your website!
