Looking for SEO services in Farmington Hills, MI? We can help! We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. We offer a 100% free consultation to everyone. Call and schedule yours today!
If you are looking to promote your product or service online, SEO remains one of the most effective ways of reaching your audience. Making sure your company or business appears when people are searching for answers with information on topics that you can help with is our mission. Our objective is to get your company, product or service on the first page of the search engine results for search terms that relate to your industry. Being listed on the first page of Google is free. It does however take strategy and effort along with technical expertise in digital marketing.
SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
What sets us apart and allows us to cover all the essential elements of winning SEO is the wealth of our in-house experience and knowledge. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
Yes, of course you can. Like most skills, all of the strategies and methods discussed here can be implemented by anyone with the right knowledge and the proper tools used in the correct way. Having knowledge of the elements that go into a successful SEO campaign is one thing, knowing what needs to be done, how it should be done and when it should be done is another. Having the experience to call the right play as the project progresses can make or break a campaign. The major search engines are always updating guidelines and rolling out updates, sometimes just keeping up with the changes is a full-time challenge!
Research - Understanding and learning about your objectives is the first step in the process. Next we go deeper into your ideal customers profile and take time to understand the roads that lead from search to a conversion.
Audit - In this step we do a complete review of your website, current digital marketing strategies and the results that were obtained. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. We prioritize the tactics and strategies to be used as part of strategic planning.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Feedback - One of the most critical steps in any SEO project is the measurement of the effect the strategies are having and feeding that back into the ongoing strategy. Refining and evaluating the strategy that is in place is essential to make sure we meet the objectives.
We use industry leading tools to accomplish strategic keyword research. Our goal is to maximize your audience by only choosing the most relevant search terms. Knowing what strategies are used by your competition gives us a wealth of insight in your unique area of business. We structure you website and content around terms that we learn doing keyword research. This is the basis for all SEO projects.
'Technical SEO' refers to the essential work that must take place on your website and website pages to support the content that is being produced. We start with making sure your website is secure (https://), then we look at the structure of your website, your coding, minimize your files to help optimize page speed and more. Most agencies simply overlook this incredibly important piece. Technical SEO requires experts in website development and best coding practices. We have on staff experts that perform this day in and day out.
High quality and authoritative content is king. Search engines reward sites that have unique and engaging content. Writing content for a web page requires specialized tools for analysis and experience in best practices. We have in-house staff that create unique content or can review and edit content created by our clients.
An important signal for search engine is the links pointing back to your website. Spam or junk websites that are linking to yours can cause you serious harm with search engines. Genuine links through structured outreach campaigns yield positive results.
We work with companies that have a dedicated SEO specialists but need some assistance in the overall picture or the technical side of things. We offer full consulting services to support your in-house specialist.
As well as SEO services in Farmington Hills, we offer a wide range of online marketing services including paid click advertising, social media marketing campaigns, online reputation management and web development.
We are passionate about SEO. We can advise of best practices and latest trends. We are the EXPERTS. Pick up the phone and find out how we can help your business can benefit. Call to find out more!
