Does your Eagan, MN business need help with SEO? We keep everything in house so we can provide you with quick agile expertise to increase your visibility and generate business from your website. That is one of the reasons why we are a top-rated internet marketing company! Call us today for a free no obligation consultation.
We specialize in driving customers to your website. We accomplish this through Search Engine Optimization . The goal is to have your site rank on the first page of search engine results for search terms that relate to your business. We help your business or organization appear when people are searching for answers and information on topics that you can help then with. Being listed on the first page of Google is free. It does however take strategy and effort along with technical expertise in digital marketing.
SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. Although every project is different, there are common best practices that must be implemented to work correctly. These practices include excellent content organized and linked correctly along with technical SEO to optimize your site.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. Because we keep everything in house you can rest assured your company information is safe. In addition we are able to ensure you receive nothing but the best marketing campaigns from start to finish.
You can do SEO yourself, but it takes a significant investment in time to learn the web development skills and content creation techniques that are required. The key to a successful SEO campaign is not just knowing what needs to happen, but when it should happen and how it should happen. Having the experience to call the right play as the project progresses can make or break a campaign. The major search engines are always updating guidelines and rolling out updates, sometimes just keeping up with the changes is a full-time challenge!
Understanding - We take time to research and learn about the online objectives of your business. Once this is understood we dive deeper into the customer’s online journey to understand the paths taken from search to conversion.
Audit - In this step we do a complete review of your website, current digital marketing strategies and the results that were obtained. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Strategy Development - Based on research, we develop a roadmap to get from where we are today to the business objectives you want your site to achieve in the future. On-going tactical planning and prioritizing each strategy is part of our secret to success.
Project Execution - Implementing the SEO strategies that have been developed.
Appraise - It is important to have a look at the effects of the strategy that was implemented. We continuously evaluate and refine the strategy to meet your objectives.
Strategic keyword research using industry-leading tools allows us to maximize the audience reached by selecting the most relevant search queries. Tactical analysis of your competitors digital marketing efforts is another important piece of the puzzle. We look at what they are doing well and use it. In addition we look for holes or weaknesses in their efforts and exploit it. All SEO projects are rooted in strong keyword research. We then use this information to develop and structure your site and content.
An important and often overlooked piece of the puzzle is what we call 'Technical SEO'. It is vital work that must be executed on your website to enhance the content that is produced. It includes site speed & page load time improvements, secure domain (https://) hosting, menu structure, URL structure and page layout. SEO requires an expert web developer. If your agency doesn't have one on staff or tells you otherwise, it's time to find a new agency. Technical SEO requires web development experience and knowledge of web server configuration.
Major search engines give priority to well planned and structured content. The is accomplished by creating relevant, targeted, compelling, and unique content. Our in-house writing staff is experienced in producing content for a wide variety of subjects and industries before optimizing the content prior to publishing.
An important signal for search engine is the links pointing back to your website. The nature of those links is also important, junk or spam links can get you penalized. If high quality sites with relevant content are linking back to you, you will be rewarded.
Review of current site content with actionable suggestions is part of an overall SEO consulting service we offer to businesses.
As well as SEO services in Eagan, we offer a wide range of online marketing services including paid click advertising, social media marketing campaigns, online reputation management and web development.
We take SEO seriously. We are constantly keeping abreast of the latest trends and best practices. Don’t leave it to chance. Get EXPERT help and give us a call today!
