Does your Gastonia, NC business need help with SEO? We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. We don't charge for a consultation. Give us call today!
We specialize in driving customers to your website. We accomplish this through Search Engine Optimization . When potential customers are searching for something your company provides we help your website to appear on the first page of Google. Being listed on the first page of Google is free. It does however take strategy and effort along with technical expertise in digital marketing.
SEO consists of using well thought out tactics and strategies to appear in non-paid or organic listings on search engine results pages. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. By tapping into our on-staff resources we do not have to outsource. This allows us to deliver highly efficient and effective online marketing and develop winning strategies for each project.
Anyone can learn the science of SEO. It is a mastery of various strategies and methods that must be implemented properly and requires a network of tools to be done correctly. The key to a successful SEO campaign is not just knowing what needs to happen, but when it should happen and how it should happen. By making the wrong move at the wrong time you can take a top site from page one the search engines and have it de-indexed. Experience is a must when making changes on a live site. A steady stream of updates and guideline changes makes keeping abreast of best practices with the major search engines a full time job.
Understanding - We take time to research and learn about the online objectives of your business. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Review - The next step is to audit your existing website (if you have one) and digital marketing strategies and the results of those efforts. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. We prioritize the tactics and strategies to be used as part of strategic planning.
Implementation - This is where we actively execute the strategy from our planning and development phase.
Review - Measuring the effect of the strategies that have been implemented is one of the most important steps in any successful SEO project. Meeting the objectives can only be determined by evaluating and refining the strategy.
Strategic keyword research using industry-leading tools allows us to maximize the audience reached by selecting the most relevant search queries. Competitor analysis is important. By conducting research we gain valuable insight into tactics, then we leverage them for your success. Your websites structure needs to be right from day one. In order to accomplish this we start our SEO projects with keyword research so we know which terms to scaffold your website around.
An important and often overlooked piece of the puzzle is what we call 'Technical SEO'. It is vital work that must be executed on your website to enhance the content that is produced. This includes such items as secure domains (https://), website speed and load times and page layout and URL structure. SEO requires an expert web developer. If your agency doesn't have one on staff or tells you otherwise, it's time to find a new agency. Technical SEO requires web development experience and knowledge of web server configuration.
The key here is to produce targeted, relevant, compelling, and unique content. The major search engines reward well thought out, useful, and well-structured content with increased visibility. Prior to publishing content, our in-house staff will optimize each article drawing for experience with a wide range of subjects and ministries.
Links pointing back to your site from other websites have always been an important signal for the search engines and will continue to be important. Links that are coming from sites that have nothing in common with your website and topics that do not match yours are generally considered spam and can negatively affect your site's rankings. If high quality sites with relevant content are linking back to you, you will be rewarded.
Review of current site content with actionable suggestions is part of an overall SEO consulting service we offer to businesses.
We offer pay per click services, online reputation management, web development and social media marketing campaigns in addition to our SEO services in Gastonia
We are passionate about SEO. We can advise of best practices and latest trends. We are the EXPERTS. Pick up the phone and find out how we can help your business can benefit. Call to find out more!
