Looking for SEO services in Utica, NY? We can help! We are a top-rated internet marketing agency with the in-house expertise to generate visibility and business from your website. Need a free no obligation consultation? Give us a call today to find out how we can help!
If you are looking to promote your product or service online, SEO remains one of the most effective ways of reaching your audience. Appearing on the first page of search results is our primary goal for your company. We connect businesses and organizations with people that are searching for information or topics that are relevant to what your company does. Being listed on the first page of Google is free. It does however take strategy and effort along with technical expertise in digital marketing.
SEO is the practice of increasing the visibility of your website to appear in the search engines organic listings by using well planned strategies and tactics. On-page and off-page optimization coupled with technical site optimizations, compelling and unique content creation, are just some of the core components of every successful SEO project.
Drive Traffic has in-house experts that cover all of the essential SEO disciplines. This is how we deliver outstanding results that our clients love. Because we keep everything in house you can rest assured your company information is safe. In addition we are able to ensure you receive nothing but the best marketing campaigns from start to finish.
Yes, of course you can. Like most skills, all of the strategies and methods discussed here can be implemented by anyone with the right knowledge and the proper tools used in the correct way. Having knowledge of the elements that go into a successful SEO campaign is one thing, knowing what needs to be done, how it should be done and when it should be done is another. By making the wrong move at the wrong time you can take a top site from page one the search engines and have it de-indexed. Experience is a must when making changes on a live site. Changes to best practices are made all the time. It takes a significant time investment to stay on top of all of the latest changes.
Understanding - We take time to research and learn about the online objectives of your business. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Assess - We look a the whole picture. We look at assets are currently in place with your current digital marketing plan and what results are being generated by them. We need to understand what elements may be currently working and what ones should be integrated. This helps us improve and develop a winning strategy.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. We prioritize the tactics and strategies to be used as part of strategic planning.
Action Phase - We take the SEO strategies that have been developed and implement them.
Measure - We look at the effect of each element and analyze the effect in the overall strategy. We continuously evaluate and refine the strategy to meet your objectives.
We use industry leading tools to accomplish strategic keyword research. Our goal is to maximize your audience by only choosing the most relevant search terms. Knowing what strategies are used by your competition gives us a wealth of insight in your unique area of business. Keyword research forms the basis of the SEO project. It allows us to know the terms around which your website and content are structured.
Most companies miss one of the most important pieces of any project, 'Technical SEO'. There are parts of the project that only someone with a deep knowledge of web development can accomplish. We start with making sure your website is secure (https://), then we look at the structure of your website, your coding, minimize your files to help optimize page speed and more. A deep wealth of knowledge and understanding with website coding techniques is required to achieve technical SEO. Most firms do not have the ability to perform this vital function. We have expert web developers in house that work closely with our content development teams to provide the best of both worlds.
In order to achieve increased visibility you must produce targeted and compelling content that is unique. Major search engines will rewards those efforts and connect you with your idea audience. Writing content for a web page requires specialized tools for analysis and experience in best practices. We have in-house staff that create unique content or can review and edit content created by our clients.
One of the signals search engines look at in regards to your website are the links that point back to it. Links that are coming from sites that have nothing in common with your website and topics that do not match yours are generally considered spam and can negatively affect your site's rankings. You will see positive results when the links that are generated are seen as genuine and relevant.
Review of current site content with actionable suggestions is part of an overall SEO consulting service we offer to businesses.
We offer pay per click services, online reputation management, web development and social media marketing campaigns in addition to our SEO services in Utica
We are passionate about SEO. We can advise of best practices and latest trends. We are the EXPERTS. Pick up the phone and find out how we can help your business can benefit. Call to find out more!
