The internet offers marketing opportunities to businesses of all sizes. If you are looking for internet marketing services in Columbia, we can help.
We are an established internet marketing agency working with companies of all sizes across the US.
By analyzing the unique strategies of your market and combining best practices we make sure you are positioned to out perform your competitors.
Is your website working as hard for your business as it should be? During our initial review of your internet marketing strategy we look at your business objectives and determine what changes can be made on your website to achieve them. For most of our clients those objectives are delivering business leads and increasing brand awareness.
Addressing any shortcomings with a website is high on the priority list. As a web development company we can we know how important it is that your website to be performing before investing time, effort, and advertising budget in driving traffic to it.
Anyone can do their own marketing. It comes down to how much time do you have to learn what works, what doesn’t, and can you afford to take time to learn a new profession and not focus on your business and customers. Internet marketing campaign must start with a solid plan. The fist step is prioritize what strategies to execute. Multiple skills and deep understanding of each are required for any internet marketing campaign to truly succeed. These areas are:
A website will not necessarily generate traffic by itself, so an internet marketing strategy must also include ways to attract visitors to the site. The four main pillars of internet marketing are:
Different business sectors and your particular stage of marketing strategy will dictate which pillars you use and the effort you put into each one.
SEM campaigns, also known as pay-per-click is a quick way to drive targeted traffic to your website. Facebook, Instagram and others have pay per click platforms, but Google Ads (formally Google AdWords) has the largest audience and biggest reach. Having a PPC agency develop and optimize a campaign can help satisfy an immediate need for traffic and deliver a clear return on investment. We have Google Certified campaign managers on staff. Call now to talk to one!
Sustained levels of traffic that are long term are often the ultimate goal. We provide SEO services that boost organic rankings. We excel at on-page and off page SEO. By combining traditional content marketing services with technical SEO we give your site the competitive edge it needs to succeed. Consulting programs and site assessments are part of the SEO services we offer.
Take advantage of the top social networks to communicate with potential customers and industry influencers. The channel we use to promote a brand will vary depending on the target demographic. Call us to discuss what services would be best for your industry.
A successful marketing campaign must include targeted email strategy. Sometimes social media can be too much of a distraction. Appearing directly in the inbox of your customers who are familiar with your business can sometimes be the best approach. Ask us what avenues are best for you and your maximized success. We help from initial signup, professional designs, and strategized drip campaigns.
Ready to take your online marketing campaigns to the next level? Call us today to discuss our Columbia, SC internet marketing services!