Does your Westland, MI business need help with SEO? Generating visibility and business from your website is our number one priority. Part of what makes us a top-rated internet marketing agency is our in house expertise! We offer a 100% free consultation to everyone. Call and schedule yours today!
We specialize in driving customers to your website. We accomplish this through Search Engine Optimization . When potential customers are searching for something your company provides we help your website to appear on the first page of Google. Appearing in the search results does not cost a dime. Getting there can takes a lot of time, effort and strategy.
SEO stands for search engine optimization. It involves using best practices and technical skills to maneuver your website to the top of the search engine listings. There are differences in winning SEO strategies but there are some shared core components. Some of the staples of a good campaign are on-page and off page optimization, unique and compelling content, and technical site optimization.
We leverage our award winning knowledge and in-house expertise to generate successful SEO results for our clients. Not having to outsource to other specialists enables us to develop & deliver your project more effectively and efficiently than other online marketing companies.
You can do SEO yourself, but it takes a significant investment in time to learn the web development skills and content creation techniques that are required. In addition to learning the about web development and SEO skills, you need to understand that science behind when to make to make changes and what changes to make. Experience is the driver that allows someone to make the correct call at the correct time. Making the wrong move at the wrong time can not only not do any good but actually cause harm to your overall goals. Keeping up with the changes is a full time challenge in and of itself. The major search engines are continuously making changes to their guidelines and implementing updates.
Discovery -The first step is to research and understand your business and online objectives. We can then start to map out the road that your customers take to from searching for your products or services to making a purchase.
Review - The next step is to audit your existing website (if you have one) and digital marketing strategies and the results of those efforts. Identifying what elements are working and what ones are not is important so we know where and how to improve.
Action Plan - We design a customized roadmap that takes you from where you are currently, and allows your site to achieve goals that are aligned with your business needs. On-going tactical planning and prioritizing each strategy is part of our secret to success.
Action Phase - We take the SEO strategies that have been developed and implement them.
Appraise - It is important to have a look at the effects of the strategy that was implemented. After we look at the results we will refine and optimize the plan to ensure we are meeting your goals.
Our goal is to maximize your audience by selecting only the most effective and relevant search queries. To accomplish this we use industry leading tools in our daily strategic keyword research. Competitor analysis is important. By conducting research we gain valuable insight into tactics, then we leverage them for your success. All SEO projects are rooted in strong keyword research. We then use this information to develop and structure your site and content.
In order to support the content that is put in place we must perform 'Technical SEO'. This is work that takes place your website to make sure you are providing your visitors with the best user experience. This includes such items as secure domains (https://), website speed and load times and page layout and URL structure. A deep wealth of knowledge and understanding with website coding techniques is required to achieve technical SEO. Most firms do not have the ability to perform this vital function. We have expert web developers in house that work closely with our content development teams to provide the best of both worlds.
High quality and authoritative content is king. Search engines reward sites that have unique and engaging content. Prior to publishing content, our in-house staff will optimize each article drawing for experience with a wide range of subjects and ministries.
An important signal for search engine is the links pointing back to your website. The nature of those links is also important, junk or spam links can get you penalized. Positive results are obtained through genuine links that are part of structured outreach campaigns.
We offer SEO consulting services to businesses that require a comprehensive audit and review of a current site with actionable suggestions on areas that can be improved.
As well as SEO services in Westland, we offer a wide range of online marketing services including paid click advertising, social media marketing campaigns, online reputation management and web development.
We take SEO seriously. We are constantly keeping abreast of the latest trends and best practices. Don’t leave it to chance. Get EXPERT help and give us a call today!